What bestselling author Tim Sanders calls a "responsibility revolution" is shaking up corporate America. In this provocative and insightful book, Sanders reveals why companies must go beyond making a profit and start making a difference.

Today, customers, employees, and investors are demanding that companies focus on their social responsibilities - not just their bottom lines. Sixty-five percent of American consumers say they would change to brands associated with a good cause if price and quality are equal; 66 percent of recent college graduates will not work for companies with poor social values. And more than sixty million people are willing to pay a premium for socially and environmentally responsible products. Businesses that do not take this revolution into account are putting their companies at risk.

 

In the first part of SAVING THE WORLD AT WORK, Tim Sanders argues that the revolution is already underway, changing the business landscape as it relates to customer loyalty and the war for talent. In part two, he offers concrete suggestions on how all of us can help our companies buy and live locally, become "greener" in their day-to-day operations, and give back to their communities.

 

Drawing on extensive interviews with hundreds of employees and CEOs, and illuminated by countless stories of people who are making a difference in the workplace and in the world, Sanders offers practical advice every individual and company can use to make the world a better place now and in the future.

The Saving the World online community can help you to start making a difference.

You can change the world by changing the way your company does business. The key is for you to network with others that share the same passion and share knowledge with them. SavingtheWorld.net can help you to network with others who share the same passion and share knowledge with them.

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Develop Your People: Share ideas on how to better the lives of the human supply chain that serves your company.

Research indicates that "how a company treats it people" is the most important factor to the court of public opinion when it comes to corporate social responsibility. Every employee, supplier and partner should be better off from working with your company.

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Enrich Local Communities: Discuss how your company can develop communities to create social synergy.

Companies that improve the local communities where they do business are partners, not parasites. This is the new cutting edge of innovation – where community needs intersect with your company's capabilities.

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Green Up Your Company: Share ideas on how to Reduce, Reuse, Recycle and Replace.

Companies can reduce their footprint, and influence others to do the same. Sometimes, companies can also create restorative solutions for environmental issues such as global warming, air and water pollution and over crowded land fills.

Start making a difference today.

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